Air Max 90’s x Goldieblox
As an Art Director and Strategist at GoldieBlox, I had the opportunity to work closely with Nike in a campaign to celebrate the craftsmanship behind their iconic Air Max 90’s. We utilized the trending 90’s nostalgia and energy to create assets that would show appreciation for the the past and create excitement for the future of shoe technology.
We worked with influencer Nicole Laeno and garnered over 1MM views on Youtube and over 200k impressions across our Instagram + Facebook platforms.
Social Campaign Strategy + Design/Illustration + Editing by Trisha Jean Ramos
Behind the Scenes Vlog : Facebook + Instagram
Interview with Nike Innovators : Facebook + Twitter